This presentation will provide a comprehensive overview of Transformative Service Research (TSR), a field dedicated to fostering well-being and creating positive social impact through innovative service design and
delivery. It will explore how TSR employs interdisciplinary methods to address complex societal challenges, transcending traditional boundaries in service management.
The discussion will highlight key insights from recent TSR projects, showcasing how these initiatives leverage diverse academic disciplines and practical methodologies to enhance community well-being and environmental sustainability.
The presentation will further explore the future trajectory of TSR, discussing emerging trends and potential areas of study that promise to expand the field’s contribution to global well-being. By emphasizing the social impact of TSR, the presentation aims to illustrate the critical importance of this research field in driving systemic change and fostering a more equitable and sustainable service ecosystem.
A cargo de:
Linda Alkire
Texas State University
Dr. Linda Alkire is Associate Professor of Marketing, and Brandon Dee Roberts Excellence Endowed Professor at Texas State University, USA. Through her global and sustained research efforts, Dr. Alkire gained an international reputation and is among the thought leaders in the area of Transformative Service Research.
Sertan Kabadayi
Fordham University
Dr. Sertan Kabadayi is Professor of Marketing, and the Joseph Keating SJ, Distinguished Professor in Business. He also serves as the Director of Professional MBA Program and the Director of Teaching Excellence at the Gabelli School of Business, Fordham University in New York City.