In the final cycle of this year’s International Summer School that was held during July 21 - 31, visiting professor...
The only School of Management in Colombia with the Triple Accreditation recognition
This course examines how companies update, modernize and create new value propositions and profit formulas in an everyday more complex and global environment. In essence, a business model involves the allocation of critical resources and competences in a competitive environment over relatively long periods of time in the pursuit of the creation of value for customers and the capture of the value thus created. The course will cover the major business model decision-making tools. Participants will learn to assess why and how new and emerging business models develop in a variety of contexts (industries, countries). They will learn how to use methods to explore and exploit breakthrough business models. Particular attention is paid to processes, competencies, competitive positioning and comparative approaches that drive value creation. Topics such as two-sided markets, free to fee businesses, ecosystems, network externalities, and servicization are addressed.
Dr Chailan graduated in Political Sciences from the Institute of Political Studies, in Aix-en-Provence, France. He also received a Master’s degree from ESSEC Business School in Paris, and holds a PhD. in Management from the University of Nice, France.Dr. Claude Chailan is Professor and Programme Director at EM Strasbourg Business School. Claude teaches in the areas of Business Models, International Business, Pricing, Corporate Strategy, Luxury Strategy, and Strategic Decision-Making. Dr Chailan’s research focuses on the links between corporate strategy and international business. His research has been disseminated in international conferences, and published in leading journals. He has a great amount of international experience, having lived, studied and worked in many different countries all along his professional life. Prior to joining the academia, Dr. Chailan held high-level positions in international management, including senior positions at Danone, Sara Lee and L’Oréal.
Universidad de los Andes | Vigilada Mineducación
Reconocimiento como Universidad: Decreto 1297 del 30 de mayo de 1964.
Reconocimiento personería jurídica: Resolución 28 del 23 de febrero de 1949 Minjusticia.
Universidad de los Andes | Vigilada Mineducación
Reconocimiento como Universidad:
Decreto 1297 del 30 de mayo de 1964.
Reconocimiento personería jurídica:
Resolución 28 del 23 de febrero de 1949 Minjusticia.
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