Lead organizational change through impactful and transformational decisions.

Develops relevant and socially pertinent knowledge with international value that contributes to the transformation of different sectors.

Silvana Dakduk holds a Ph.D. in psychology from Universidad Católica Andrés Bello in Caracas, Venezuela.

Jose Miguel Ospina has a Ph.D. in Management, majoring in Marketing.

Felipe Reinoso-Carvalho is an associate professor at the School of Management at Universidad de los Andes.

Catalina Estrada is the director of the Marketing research área at Universidad de los Andes School of Management.

Burcu Sezen holds a Ph.D. in Marketing. From 2005 to 2010, she worked industry-wide in product and brand management in companies such as Hizli Sistem, Coca-Cola Bottlers Group in Turkey, and Nestlé Turkey.

Andrés Barrios holds a Ph.D. in Marketing from Lancaster University.

Fabián Ruiz holds a Master’s Degree in Administration with Cum Laude from the Universidad de los Andes, where he also studied Senior Management.