Facultad de Administración de la Universidad de los Andes
  • ES
search menu
Inicio » Research Groups » Decisions and Markets

Decisions and Markets
Research group

General information

The objective of the research group is to generate knowledge in different marketing areas, which is disseminated through prestigious channels with national and international recognition. The group seeks that the marketing research carried out by the School is a benchmark in the Colombian and Latin American business world, and has a growing role in the international academic arena.

Decisions and Markets Research lines and projects

  • Marketing in Colombia
  • Marketing according to demographic characteristics in low-income sectors
  • Cognitive and emotional processes of the consumer
  • Service management
  • Behavioral aspects of decision-making.
  • Sustainable markets.

Clasificación de Colciencias

El grupo de Investigación en Mercados y Decisiones es reconocido por Colciencias y clasificado en la categoría “A”.

Productos de Investigación 2007-2013

Members

  • Carlos Andrés Trujillo Valencia – Director and Researcher
  • Carlos Alfredo Mansilla
  • Andrés Alberto Barrios Fajardo
  • Carolina Barrios Laborda
  • Antonio Burbano Pérez
  • Luz Marina Ferro Cortés
  • Jose Miguel Ospina Silva
  • Juan Carlos Montes
  • Gabriel Perez Cifuentes
  • José Antonio Rosa
  • Humberto Serna Gómez
  • Daniella Laureiro Martínez
  • Sonia Marcela Camacho Ahumada
  • Catalina Estrada Mejia
  • Olga Mogollón
  • Felipe Reinoso

The only School of Management in Colombia with the Triple Accreditation recognition

Triple Corona - acreditaciones Business School Administración Uniandes

Calle 21 No. 1-20
Bogotá – Colombia
Postal code: 111711

Bogotá
(601) 332 4144
Línea de información nacional
018000 123 300

Calle 21 No. 1-20
Bogotá – Colombia
Código postal: 111711

Bogotá
(57 601) 332 4144
Línea nacional
01800 123 300

Quick links

  • International experiences
  • Undergraduate Degree
  • Graduate Degrees
  • Executive Education
  • News and events
  • About us
  • Use of personal data
  • International experiences
  • Undergraduate Degree
  • Graduate Degrees
  • Executive Education
  • News and events
  • About us
  • Use of personal data

Information for

  • Students
  • Alumni
  • Faculty
  • Staff
  • Entrepreneurs
  • Students
  • Alumni
  • Faculty
  • Staff
  • Entrepreneurs

Social media

Linkedin-in Facebook Twitter Instagram Youtube
llamada-icon

Universidad de los Andes | Vigilada Mineducación
Reconocimiento como Universidad: Decreto 1297 del 30 de mayo de 1964.
Reconocimiento personería jurídica: Resolución 28 del 23 de febrero de 1949 Minjusticia.

Universidad de los Andes | Vigilada Mineducación
Reconocimiento como Universidad:
Decreto 1297 del 30 de mayo de 1964.
Reconocimiento personería jurídica:
Resolución 28 del 23 de febrero de 1949 Minjusticia.

Copyright © Universidad de los Andes. All rights reserved

Developed by PIXELPRO

Programs

Main Menu
  • Undergraduate Degree
  • Graduate Degrees
  • Executive Education

What we do

Main Menu
  • International experiences
  • Research
  • Entrepreneurship Support
  • Projects and Consulting
  • Relations with organizations
  • News and events

Positive Impact

Main Menu
  • Consultandes
  • Race to Imagine

Community

Main Menu
  • Students
  • Alumni
  • Faculty
  • Entrepreneurs
  • Organizations

About us

Main Menu
  • Universidad de los Andes School of Management
  • ES
  • EN